IWS.tv Track 4 HUMUS Music Video - The Sound of Rum

14 March 2023 | The Sound of World Spirits

Immerse yourself in the world of rum and music with IWS.tv and HUMUS. Discover the "Sound of Rum" and let this unique combination of music and spirits captivate you. Cheers!

Dive into the captivating world of rum with the exclusive HUMUS music video "The Sound of Rum". Discover how the Carinthian cult band HUMUS and the World Spirits Award (WSA) have captured the essence of spirits in sound. This innovative project merges premium rum with musical enjoyment, offering spirits enthusiasts a brand-new experience.

The Sound of World Spirits

The idea that spirits can have a sound might be a new experience or even a fresh approach for many enthusiasts of noble spirits. WSA and the Carinthian cult band "HUMUS" have jointly developed the concept of sounding spirits to capture this magical phenomenon. Six episodes of "The Sound of ..." were produced as short music videos with much sensitivity and effort: "The Sound of Rum, ... Vodka, ... Gin, ... Bourbon, ... Tequila, and ... Alpine Schnapps."

Start with "The Sound of Rum"

From the very first rhythms, the spirits theme is instantly recognizable. The perfect musical enjoyment is complemented by the exquisite noble spirit. Start right away with "The Sound of Rum" – a moment worth experiencing for all spirits enthusiasts.

Exclusive on IWS.tv

The music videos can be watched and enjoyed on world-spirits.com and YouTube. Let yourself be enchanted by the harmonious sounds and the exquisite taste, and experience rum in a whole new way.